Noah Lopata’s Marketing Blog: SEO, AI, and Digital Strategy Insights

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GEO vs. SEO: Understanding the Difference Between Search and AI Optimization in 2025

Search is changing. AI tools like ChatGPT and Perplexity are giving users direct answers, often without a single click. If your content isn’t showing up…

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AI Content Optimization: How to Get Your Website Cited by ChatGPT, Perplexity & Google SGE

AI assistants are changing how people search. Tools like Perplexity, ChatGPT, and Google SGE are no longer just novelty tools; they’re how millions get quick…

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